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What’s it Take to be a Social Media Maven?

Posted in Blogging, Online Marketing, Social Media Marketing by lawrenceiross007 on August 2, 2009
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last piece of the puzzleDo you want to excel at being a social media maven? Well, everyone knows that you have to have something to say, be able to express it well, and know a great deal about mundane things such as how to include keywords, link, and proper formatting. But beyond that, what does it really take?

Here’s my Top-3 List.

Be a Visionary. A visionary or dreamer is someone who can imagine fully what the future might look like. We’re not talking about predicting what’s going to happen tomorrow, but having a clear vision for a new concept, a great business, or work of art. Having a dream and loving that dream is the first step to actually making it happen.

Be Analytical. A person who can break down the whole and separate it into its elemental parts. An individual who enters a situation with eyes wide open. But they must have first done their homework, studied the possible outcomes, and had a full understanding of the pitfalls, risks, and rewards.

Be a Connector. An individual who knows how to make relationships easily. The type of person that seeks out other people and is good at gathering the necessary resources that are required to build a network from the ground up. Social media is really about only two thing – 1) talking (or writing), and 2) relationships. Great connectors are good at both.

The Top Goals of Online Marketing

Posted in Online Marketing by lawrenceiross007 on June 7, 2009

The Basics

  • Web Site Traffic
  • Conversions and Sales
  • Page Views & Ad Exposure

The More Complex

  • Growing Brand Awareness
  • Creating Positive Brand Association
  • Business Development & Networking

Now guess what? Social Media Marketing Can Help with All of These Things – drive traffic to your website, increase your page views, help you sell more products and get more clients, expand your network, and enhance your reputation as an expert or go-to person in your field.